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Jun 26 2024

Feed Driven Product Ads for Grocery

With digital grocery sales on the rise (predicted to account for 20% of all grocery sales by 2026), retailers need to ensure they are keeping up. Google and Meta both offer support for product feed/catalog driven ads that not only help dri…

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Oct 18 2024

Launching Google Local Inventory Ads for Grocery

An essential part of launching Google Local Inventory Ads (LIA) for grocery retailers is ensuring that your landing pages meet Google's specific requirements. Whether you choose a Google-hosted option or manage your own store-specific prod…

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Oct 02 2024

Google Local Merchant Promotions for Grocery: Stand Out in Local Shopping Ads

When customers search for grocery products on Google, they see local shopping ad results, annotated to show availability at nearby stores. This makes it easy for them to compare prices across all visible shopping ads in the carousel. While…

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May 22 2021

VersaFeed API Integration for Enterprise Product Catalogs

VersaFeed already integrates with many common APIs from PIM, ERP, eCommerce, and other enterprise-class product databases. However, VersaFeed developers are happy to write custom code to integrate with your company's custom API as well. He…

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